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Sprout Social, Inc. designs, develops, and operates a web-based social media management platform in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company provides cloud software for social messaging, data and workflows in a unified system of record, intelligence, and action. It offers AI-powered solutions, such as publishing and scheduling, social customer care, reporting and analytics, social listening and business intelligence, reputation management, social commerce, influencer marketing, predictive media intelligence, employee advocacy, and automation and workflows. In addition, the company provides smart inbox, comprehensive case management, social customer relationship management, social monitoring and alerts, customer service tools, and automation; and centralized content planning, creation, and publishing, automated scheduling, content performance reporting, suggested content, message approval workflows, publishing permissions and governance, and content and asset libraries. Further, it offers social media; content performance, customer service and team, custom report builder, and reporting API; and market research, brand health, competitive insights, consumer trends, and product feedback; and reputation and review management, mobile applications, and chat bot creation and management. Additionally, the company offers professional services consisting of consulting and training services. It serves social and community management; public relations; marketing; influencer marketing; customer service and care; commerce, sales and customer acquisition; recruiting and hiring, product development, and business strategy; and small-and-medium-sized businesses, mid-market companies, enterprises, marketing agencies, government, non-profit, and educational institutions. The company was incorporated in 2010 and is headquartered in Chicago, Illinois.
5-year financial trends. Figures in USD millions.
Latest fiscal year: 2025
Year-by-year revenue, profitability, and cash flow (USD millions, last 10 years)
| Year | Revenue | EBITDA | Net Profit | FCF | ROE | Rev Growth 1Y | NP Growth 1Y |
|---|---|---|---|---|---|---|---|
| 2025 | $458M | $-28M | $-43M | $39M | -21.3% | 12.7% | -30.1% |
| 2024 | $406M | $-46M | $-62M | $23M | -37.2% | 21.7% | -6.7% |
| 2023 | $334M | $-55M | $-66M | $4M | -46.1% | 31.4% | 32.2% |
| 2022 | $254M | $-45M | $-50M | $9M | -35.3% | - | - |
| 2021 | - | - |
Income statement, balance sheet, and cash flow as reported
Consolidated Figures in USD Millions.
| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Total Revenue | - | 253.83 | 333.64 | 405.91 | 457.55 |
| Operating Revenue | - | 253.83 | 333.64 | 405.91 | 457.55 |
| Cost Of Revenue | - | 59.86 | 76.27 | 91.48 | 102.70 |
| Gross Profit | - | 193.97 | 257.38 | 314.43 | 354.85 |
| Operating Expense | - | 245.65 | 326.65 | 374.79 | 398.30 |
| Research And Development | - | 61.44 | 79.55 | 102.79 | 101.28 |
| Selling General And Administration | - | 184.21 | 247.10 | 272 | 297.03 |
| Total Expenses | - | 305.50 | 402.92 | 466.26 | 501 |
| Operating Income | - | -51.68 | -69.28 | -60.36 | -43.45 |
| Total Operating Income As Reported | - | -51.68 | -69.28 | -60.36 | -43.45 |
| EBITDA | - | -44.79 | -54.79 | -45.91 | -27.91 |
| Normalized EBITDA | - | -44.79 | -54.79 | -45.91 | -27.91 |
| EBIT | - | -49.72 | -63.02 | -57.78 | -40.24 |
| Interest Income | - | 2.54 | 7.02 | 3.97 | 3.42 |
| Interest Expense | - | 0.15 | 2.75 | 3.52 | 2.50 |
| Net Interest Income | - | 2.38 | 4.27 | 0.45 | 0.92 |
| Other Non Operating Income Expenses | - | -0.58 | -0.77 | -1.39 | -0.20 |
| Other Income Expense | - | -0.58 | -0.77 | -1.39 | -0.20 |
| Interest Income Non Operating | - | 2.54 | 7.02 | 3.97 | 3.42 |
| Interest Expense Non Operating | - | 0.15 | 2.75 | 3.52 | 2.50 |
| Net Non Operating Interest Income Expense | - | 2.38 | 4.27 | 0.45 | 0.92 |
| Pretax Income | - | -49.87 | -65.78 | -61.30 | -42.74 |
| Tax Provision | - | 0.37 | 0.65 | 0.67 | 0.59 |
| Tax Rate For Calcs | - | 0 | 0 | 0 | 0 |
| Tax Effect Of Unusual Items | - | 0 | 0 | 0 | 0 |
| Net Income Continuous Operations | - | -50.24 | -66.43 | -61.97 | -43.33 |
| Net Income From Continuing And Discontinued Operation | - | -50.24 | -66.43 | -61.97 | -43.33 |
| Net Income From Continuing Operation Net Minority Interest | - | -50.24 | -66.43 | -61.97 | -43.33 |
| Net Income | - | -50.24 | -66.43 | -61.97 | -43.33 |
| Net Income Common Stockholders | - | -50.24 | -66.43 | -61.97 | -43.33 |
| Net Income Including Noncontrolling Interests | - | -50.24 | -66.43 | -61.97 | -43.33 |
| Normalized Income | - | -50.24 | -66.43 | -61.97 | -43.33 |
| Diluted NI Availto Com Stockholders | - | -50.24 | -66.43 | -61.97 | -43.33 |
| Basic Average Shares | - | 54.61 | 55.66 | 56.94 | 58.63 |
| Diluted Average Shares | - | 54.61 | 55.66 | 56.94 | 58.63 |
| Reconciled Depreciation | - | 4.93 | 8.23 | 11.87 | 12.33 |
| Reconciled Cost Of Revenue | - | 59.86 | 76.27 | 91.48 | 102.70 |
| General And Administrative Expense | - | 60.52 | 79.01 | 87.87 | 106.47 |
| Other Gand A | - | 60.52 | 79.01 | 87.87 | 106.47 |
| Selling And Marketing Expense | - | 123.70 | 168.09 | 184.12 | 190.56 |
Technology sector peers, ranked by market cap
| Company | Ticker | Market Cap | P/E | P/B | ROE | EV/EBITDA |
|---|---|---|---|---|---|---|
| Sprout Social, Inc.this co. | SPT | $444M | - | 2.18 | -21.3% | - |
| Ooma, Inc. | OOMA | $475M | 73.54 | 5.11 | 7.0% | 28.42 |
| International Money Express, Inc. | IMXI | $456M | 13.95 | 2.83 | 20.3% | 6.62 |
| 3D Systems Corporation | DDD | $451M | 15.10 | 1.88 | 12.4% | 6.74 |
| Methode Electronics, Inc. | MEI | $451M | -7.20 |
| - |
| - |
| - |
| - |
| - |
| 0.65 |
| -9.0% |
| 22.71 |
| Silvaco Group, Inc. | SVCO | $437M | -10.62 | 5.83 | -54.9% | -10.66 |
| Climb Global Solutions, Inc. | CLMB | $426M | 19.95 | 3.65 | 18.3% | 10.20 |
| Blend Labs, Inc. | BLND | $416M | -51.70 | -13.67 | 26.4% | 127.28 |
| Bakkt, Inc. | BKKT | $410M | - | 3.64 | -95.1% | - |
| Peer Median | - | 13.95 | 3.23 | 9.7% | 10.20 | |