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American Outdoor Brands, Inc. provides outdoor products and accessories for rugged outdoor enthusiasts in the United States and internationally. The company provides shooting sports accessories products, including rests, vaults, and other related accessories; outdoor lifestyle products, such as premium sportsman knives and tools for fishing and hunting; land management tools for hunting preparedness and for use in the backyard; outdoor cooking products; and camping, survival, and emergency preparedness products. It also offers electro-optical devices, including hunting optics, firearm aiming devices, flashlights, and laser grips; and reloading, gunsmithing, and firearm cleaning supplies. In addition, the company offers rugged outdoor cutlery and tools, hunting accessories, meat processing equipment, shooting range and marksman products, cleaning and maintenance products, security and storage solutions, flashlights, cleaning kits, shooting glasses and cases, hearing protection products, training systems, and aiming solutions. It sells its products through e-commerce and traditional distribution channels under the Adventurer, Harvester, Marksman, and Defender brand names, including Grilla, BUBBA, ust, Schrade, Imperial, Hooyman, Old Timer, BOG, Uncle Henry, MEAT! Your Maker, Caldwell, Tipton, Wheeler, Frankford Arsenal, Crimson Trace, LaserLyte, Lockdown, M&P, Smith & Wesson, and Performance Center by Smith & Wesson. American Outdoor Brands, Inc. was incorporated in 2020 and is headquartered in Columbia, Missouri.
5-year financial trends. Figures in USD millions.
Latest fiscal year: 2025
Year-by-year revenue, profitability, and cash flow (USD millions, last 10 years)
| Year | Revenue | EBITDA | Net Profit | FCF | ROE | Rev Growth 1Y | NP Growth 1Y |
|---|---|---|---|---|---|---|---|
| 2025 | $222M | $13M | $-0M | $-3M | -0.0% | 10.6% | - |
| 2024 | $201M | $4M | $-12M | $18M | -6.9% | 5.2% | - |
| 2023 | $191M | $4M | $-12M | $26M | -6.3% | -22.8% | - |
| 2022 | $248M | $-38M | $-65M | $-25M | -32.0% | - | - |
Income statement, balance sheet, and cash flow as reported
Consolidated Figures in USD Millions.
| Metric | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Total Revenue | 247.53 | 191.21 | 201.10 | 222.32 |
| Cost Of Revenue | 133.29 | 103.14 | 112.67 | 123.06 |
| Gross Profit | 114.24 | 88.06 | 88.43 | 99.26 |
| Operating Expense | 102.91 | 100.76 | 100.92 | 99.42 |
| Operating Income | 11.33 | -12.70 | -12.50 | -0.15 |
| EBITDA | -38.24 | 3.81 | 3.60 | 13.12 |
| EBIT | -55.21 | -12.70 | -12.50 | -0.15 |
| Pretax Income | -55.54 | -12.27 | -12.32 | 0.05 |
| Tax Provision | 9.34 | -0.25 | -0.07 | 0.12 |
| Net Income | -64.88 | -12.02 | -12.25 | -0.08 |
| Net Income Common Stockholders | -64.88 | -12.02 | -12.25 | -0.08 |
| Total Expenses | 236.20 | 203.91 | 213.60 | 222.48 |
| Interest Expense | 0.32 | 0.76 | 0 | 0 |
| Interest Income | 0 | 0 | 0.04 | 0 |
| Research And Development | 5.50 | 6.36 | 6.85 | 7.71 |
| Selling General And Administration | 97.41 | 94.40 | 94.07 | 91.71 |
| Normalized EBITDA | 29.60 | 3.81 | 3.60 | 13.12 |
| Normalized Income | -11.28 | -12.02 | -12.25 | -0.08 |
| Basic EPS | -4.66 | -0.90 | -0.94 | -0.01 |
| Diluted EPS | -4.66 | -0.90 | -0.94 | -0.01 |
| Tax Effect Of Unusual Items | -14.25 | 0 | 0 | 0 |
| Tax Rate For Calcs | 0.21 | 0.02 | 0.01 | 0.21 |
| Total Unusual Items | -67.85 | 0 | 0 | 0 |
| Total Unusual Items Excluding Goodwill | -67.85 | 0 | 0 | 0 |
| Net Income From Continuing Operation Net Minority Interest | -64.88 | -12.02 | -12.25 | -0.08 |
| Reconciled Depreciation | 16.97 | 16.51 | 16.10 | 13.28 |
| Reconciled Cost Of Revenue | 133.29 | 103.14 | 112.67 | 123.06 |
| Net Interest Income | -0.32 | -0.76 | 0.04 | 0.06 |
| Net Income From Continuing And Discontinued Operation | -64.88 | -12.02 | -12.25 | -0.08 |
| Total Operating Income As Reported | -56.52 | -12.70 | -12.50 | -0.15 |
| Diluted Average Shares | 13.93 | 13.37 | 12.97 | 12.81 |
| Basic Average Shares | 13.93 | 13.37 | 12.97 | 12.81 |
| Diluted NI Availto Com Stockholders | -64.88 | -12.02 | -12.25 | -0.08 |
| Net Income Including Noncontrolling Interests | -64.88 | -12.02 | -12.25 | -0.08 |
| Net Income Continuous Operations | -64.88 | -12.02 | -12.25 | -0.08 |
| Other Income Expense | -66.54 | 1.19 | 0.14 | 0.14 |
| Other Non Operating Income Expenses | 1.31 | 1.19 | 0.14 | 0.14 |
| Special Income Charges | -67.85 | 0 | 0 | 0 |
| Impairment Of Capital Assets | 67.85 | 0 | 0 | 0 |
| Net Non Operating Interest Income Expense | -0.32 | -0.76 | 0.04 | 0.06 |
| Total Other Finance Cost | 0 | 0.76 | -0.04 | -0.06 |
| Interest Expense Non Operating | 0.32 | 0.76 | 0 | 0 |
| Interest Income Non Operating | 0 | 0 | 0.04 | 0 |
| Selling And Marketing Expense | 56.17 | 51.79 | 55.05 | 55.56 |
| General And Administrative Expense | 41.24 | 42.61 | 39.02 | 36.15 |
| Other Gand A | 41.24 | 42.61 | 39.02 | 36.15 |
| Operating Revenue | 247.53 | 191.21 | 201.10 | 222.32 |
Consumer Cyclical sector peers, ranked by market cap
| Company | Ticker | Market Cap | P/E | P/B | ROE | EV/EBITDA |
|---|---|---|---|---|---|---|
| American Outdoor Brands, Inc.this co. | AOUT | $118M | - | 0.70 | -0.0% | 20.74 |
| Gambling.com Group Limited | GAMB | $133M | - | 1.23 | -30.5% | 5.68 |
| Bassett Furniture Industries, Incorporated | BSET | $127M | 23.60 | 0.77 | 3.7% | 10.32 |
| Medifast, Inc. | MED | $120M | - | 0.57 | -9.4% | -1515.42 |
| Faraday Future Intelligent Electric Inc. | FFAI |
| $117M |
| - |
| -2.80 |
| -5035.4% |
| -1.81 |
| Traeger, Inc. | COOK | $111M | - | 0.64 | -67.4% | 9.18 |
| Clarus Corporation | CLAR | $101M | - | 0.51 | - | -7.90 |
| America's Car-Mart, Inc. | CRMT | $101M | - | 0.21 | 3.1% | 30.69 |
| Lakeland Industries, Inc. | LAKE | $96M | - | 0.74 | -19.6% | -57.98 |
| Peer Median | - | 23.60 | 0.60 | -19.6% | 1.93 | |