Amplitude, Inc., together with its subsidiaries, provides an AI analytics platform that helps analyze customer behavior within digital products in the United States and internationally. It offers Amplitude Analytics, which provides real-time insights into user behavior; Amplitude Session Replay, a tool that offers a qualitative perspective by reconstructing user journeys; Amplitude Feature Experimentation, which enables product, data, and engineering teams to build experiments; Amplitude Web Experimentation, a solution that reduces the need for engineering support and accelerates testing; Amplitude Activation, which resolves identity conflicts, streamlines data integration, and facilitates organizations to personalize and activate campaigns and experiences; Amplitude Guides and Surveys that helps companies to deploy in-product guides, tours, and surveys using the power of behavioral insights to fuel great results; Amplitude AI Agents, accomplish specific goals, such as increasing checkout conversions or feature adoption; Amplitude MCP, is a server enables teams to analyze product data, experiments, and user behavior using conversational AI; Amplitude AI Visibility gives marketers unprecedented insights into how their brand show up; Amplitude AI Feedback, is a feedback engine that uses proprietary large language models to convert raw user input into actionable insights; and Amplitude Automated Insights, is a replicates standard analysis process, executes chained tool calls, and it searches charts and reports to investigate experiments, campaigns, and product releases. It also provides customer support related to initial implementation setup, ongoing support services, and application training. It delivers its application over the Internet as a subscription service using a software-as-a-service model. It was formerly known as Sonalight, Inc. and changed to Amplitude, Inc. in December 2014. The company was incorporated in 2011 and is based in San Francisco, California.
Rule-based from financial data. Not advice.
5-year financial trends. Figures in USD millions.
Latest fiscal year: 2025
Year-by-year revenue, profitability, and cash flow (USD millions, last 10 years)
| Year | Revenue | EBITDA | Net Profit | FCF | ROE | Rev Growth 1Y | NP Growth 1Y |
|---|---|---|---|---|---|---|---|
| 2025 | $343M | $-86M | $-89M | $23M | -36.1% | 14.7% | -6.1% |
| 2024 | $299M | $-101M | $-94M | $12M | -31.8% | 8.3% | 4.4% |
| 2023 | $276M | $-89M | $-90M | $22M | -30.7% | 16.1% | -3.2% |
| 2022 | $238M | $-92M | $-93M | $-11M | -31.7% | - | - |
| 2021 | - | - |
Income statement, balance sheet, and cash flow as reported
Consolidated Figures in USD Millions.
| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Total Revenue | - | 238.07 | 276.28 | 299.27 | 343.21 |
| Operating Revenue | - | 238.07 | 276.28 | 299.27 | 343.21 |
| Cost Of Revenue | - | 70.44 | 71.92 | 76.92 | 89.29 |
| Gross Profit | - | 167.62 | 204.36 | 222.35 | 253.93 |
| Operating Expense | - | 264.19 | 298.74 | 329.73 | 349.93 |
| Research And Development | - | 80.59 | 90.14 | 97.56 | 97.58 |
| Selling General And Administration | - | 183.60 | 208.60 | 232.17 | 252.35 |
| Total Expenses | - | 334.63 | 370.66 | 406.66 | 439.22 |
| Operating Income | - | -96.56 | -94.38 | -107.38 | -96 |
| EBITDA | - | -91.90 | -88.76 | -101.28 | -86.40 |
| Normalized EBITDA | - | -91.90 | -80.62 | -101.28 | -86.40 |
| EBIT | - | -96.56 | -94.38 | -107.38 | -96 |
| Other Non Operating Income Expenses | - | 3.98 | 13.43 | 14.86 | 10.67 |
| Other Income Expense | - | 3.98 | 5.28 | 14.86 | 10.67 |
| Pretax Income | - | -92.58 | -89.09 | -92.53 | -85.34 |
| Tax Provision | - | 0.80 | 1.27 | 1.79 | 3.21 |
| Tax Rate For Calcs | - | 0 | 0 | 0 | 0 |
| Tax Effect Of Unusual Items | - | 0 | -1.71 | 0 | 0 |
| Net Income Continuous Operations | - | -93.38 | -90.36 | -94.32 | -88.54 |
| Net Income From Continuing And Discontinued Operation | - | -93.38 | -90.36 | -94.32 | -88.54 |
| Net Income From Continuing Operation Net Minority Interest | - | -93.38 | -90.36 | -94.32 | -88.54 |
| Net Income | - | -93.38 | -90.36 | -94.32 | -88.54 |
| Net Income Common Stockholders | - | -93.38 | -90.36 | -94.32 | -88.54 |
| Net Income Including Noncontrolling Interests | - | -93.38 | -90.36 | -94.32 | -88.54 |
| Normalized Income | - | -93.38 | -83.93 | -94.32 | -88.54 |
| Diluted NI Availto Com Stockholders | - | -93.38 | -90.36 | -94.32 | -88.54 |
| Basic Average Shares | - | 111.44 | 116.94 | 123.90 | 131.98 |
| Diluted Average Shares | - | 111.44 | 116.94 | 123.90 | 131.98 |
| Reconciled Depreciation | - | 4.66 | 5.62 | 6.11 | 9.60 |
| Reconciled Cost Of Revenue | - | 70.44 | 71.92 | 76.92 | 89.29 |
| Total Unusual Items | - | 0 | -8.14 | 0 | 0 |
| Total Unusual Items Excluding Goodwill | - | 0 | -8.14 | 0 | 0 |
| Special Income Charges | - | 0 | -8.14 | 0 | 0 |
| Restructuring And Mergern Acquisition | - | 0 | 8.14 | 0 | 0 |
| General And Administrative Expense | - | 53.64 | 54.89 | 63.86 | 64.32 |
| Other Gand A | - | 53.64 | 54.89 | 63.86 | 64.32 |
| Selling And Marketing Expense | - | 129.96 | 153.71 | 168.31 | 188.03 |
Technology sector peers, ranked by market cap
| Company | Ticker | Market Cap | P/E | P/B | ROE | EV/EBITDA |
|---|---|---|---|---|---|---|
| Amplitude, Inc.this co. | AMPL | $1.0B | - | 4.19 | -36.1% | - |
| Upbound Group, Inc. | UPBD | $1.1B | 14.49 | 1.52 | 10.5% | 1.61 |
| WhiteFiber, Inc. | WYFI | $1.1B | - | 21.36 | -5.1% | - |
| Corsair Gaming, Inc. | CRSR | $1.1B | -65.61 | 1.67 | -2.6% | 22.45 |
| indie Semiconductor, Inc. | INDI | $1.0B | -7.09 |
| - |
| - |
| - |
| - |
| - |
| 2.83 |
| -40.0% |
| -13.15 |
| Rezolve AI PLC | RZLV | $1.0B | -9.87 | 4.06 | -41.1% | -9.64 |
| NCR Voyix Corporation | VYX | $978M | 15.78 | 1.03 | 6.5% | 7.97 |
| ScanSource, Inc. | SCSC | $964M | 13.48 | 1.06 | 7.9% | 7.43 |
| Donnelley Financial Solutions, Inc. | DFIN | $962M | 29.69 | 2.54 | 8.5% | 9.06 |
| Peer Median | - | 13.48 | 2.11 | 2.0% | 7.43 | |
Historically, Aug has averaged the highest return (+8.8%); Feb the lowest (-15.8%).
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | -20.8%Negative MonthJan 2026: -20.81% | -20.4%Negative MonthFeb 2026: -20.39% | -6.6%Negative MonthMar 2026: -6.58% | +4.3%Positive MonthApr 2026: +4.25% | +10.0%Positive MonthMay 2026: +9.99% | -2.2%Negative MonthJun 2026: -2.17% | +16.1%Positive MonthJul 2026: +16.08% | +44.5%*Positive MonthAug 2026: +44.48% | — | — | — | — |
| 2025 | +15.5%Positive MonthJan 2025: +15.45% | +3.4%Positive MonthFeb 2025: +3.37% | -19.1%Negative MonthMar 2025: -19.06% | -9.8%Negative MonthApr 2025: -9.81% | +34.8%Positive MonthMay 2025: +34.82% | +0.1%Neutral MonthJun 2025: +0.08% | -1.4%Neutral MonthJul 2025: -1.37% | -6.5%Negative MonthAug 2025: -6.54% | -6.2%Negative MonthSep 2025: -6.21% | -6.3%Negative MonthOct 2025: -6.25% | +2.3%Positive MonthNov 2025: +2.29% | +12.6%Positive MonthDec 2025: +12.65% |
| 2024 | +1.9%Neutral MonthJan 2024: +1.89% | -8.5%Negative MonthFeb 2024: -8.49% | -8.3%Negative MonthMar 2024: -8.26% | -10.0%Negative MonthApr 2024: -10.02% | -8.9%Negative MonthMay 2024: -8.89% | -0.2%Neutral MonthJun 2024: -0.22% | -3.8%Negative MonthJul 2024: -3.82% | +2.9%Positive MonthAug 2024: +2.92% | +1.8%Neutral MonthSep 2024: +1.82% | +0.2%Neutral MonthOct 2024: +0.22% | +15.0%Positive MonthNov 2024: +15.02% | +2.0%Positive MonthDec 2024: +2.03% |
| 2023 | +19.0%Positive MonthJan 2023: +19.04% | -8.2%Negative MonthFeb 2023: -8.21% | -5.8%Negative MonthMar 2023: -5.76% | -8.8%Negative MonthApr 2023: -8.76% | -14.2%Negative MonthMay 2023: -14.19% | +12.9%Positive MonthJun 2023: +12.94% | +5.3%Positive MonthJul 2023: +5.27% | +0.9%Neutral MonthAug 2023: +0.86% | -0.9%Neutral MonthSep 2023: -0.94% | -13.9%Negative MonthOct 2023: -13.92% | +6.9%Positive MonthNov 2023: +6.93% | +19.4%Positive MonthDec 2023: +19.44% |
| 2022 | -25.7%Negative MonthJan 2022: -25.75% | -45.5%Negative MonthFeb 2022: -45.46% | -14.0%Negative MonthMar 2022: -14.04% | -5.3%Negative MonthApr 2022: -5.26% | +7.9%Positive MonthMay 2022: +7.90% | -24.2%Negative MonthJun 2022: -24.15% | +3.4%Positive MonthJul 2022: +3.43% | +2.5%Positive MonthAug 2022: +2.50% | +2.1%Positive MonthSep 2022: +2.11% | +8.6%Positive MonthOct 2022: +8.60% | -14.8%Negative MonthNov 2022: -14.76% | -15.6%Negative MonthDec 2022: -15.64% |
| 2021 | — | — | — | — | — | — | — | — | — | +36.7%Positive MonthOct 2021: +36.71% | -12.5%Negative MonthNov 2021: -12.51% | -18.6%Negative MonthDec 2021: -18.55% |
| Avg±SD |
Each cell is the percentage change in closing price from the end of the prior month to the end of this month. The bottom row shows the average return for that calendar month across the selected years, plus or minus one standard deviation — the range that historically contained roughly two-thirds of outcomes. Past monthly patterns are not a forecast of future returns.
This aggregates every month by calendar position — all Januaries together, all Februaries together, and so on — to show whether a given month has leaned positive or negative historically. ‘Simple’ counts each month as +1 or −1. ‘Weighted’ gives larger moves more influence: +2 above +10%, −2 below −10%. With only 6 years of history for this asset, each month’s score reflects a small number of observations — read it as a historical tendency, not a reliable seasonal pattern.
This tracks a running tally across the asset’s full price history: each month adds or subtracts based on whether it was positive or negative. A rising line means more positive months than negative so far; a flattening or falling line means recent months have leaned negative. This measures historical month-to-month consistency, not expected future performance.
Year-to-date return is calculated by dividing each day’s closing price by the price on January 1st of that year (or the asset’s first available price if it began trading mid-year). The custom average line shows the mean YTD return at each calendar day across the selected years. The standard deviation band shows the range within which returns have historically fallen — at 1 SD, roughly two-thirds of years; at 2 SD, roughly 95%. Past year-to-date patterns do not predict future returns. The average and standard deviation band are computed from the year set chosen in “Average from”, which is independent of which year lines are displayed. The current in-progress year is excluded from these calculations, since a partial year is not comparable to complete ones. Election-cycle groupings follow the US presidential calendar and are offered only for US and crypto assets.