The Trade Desk, Inc. operates as a technology company in the United States and internationally. The company creates, manages, and optimizes digital advertising campaigns across ad formats, channels and devices, including CTV and other video, display, audio, and native, on a multitude of devices, such televisions, streaming devices, mobile devices, computers and digital-out-of-home devices. It provides data and other value-added services. It serves advertising agencies, advertisers, and other service providers for agencies or advertisers. The Trade Desk, Inc. was incorporated in 2009 and is headquartered in Ventura, California.
5-year financial trends. Figures in USD millions.
Latest fiscal year: 2025
Year-by-year revenue, profitability, and cash flow (USD millions, last 10 years)
| Year | Revenue | EBITDA | Net Profit | FCF | ROE | Rev Growth 1Y | NP Growth 1Y |
|---|---|---|---|---|---|---|---|
| 2025 | $2.9B | $705M | $443M | $783M | 17.8% | 18.5% | 12.8% |
| 2024 | $2.4B | $515M | $393M | $632M | 13.3% | 25.6% | 119.7% |
| 2023 | $1.9B | $281M | $179M | $543M | 8.3% | 23.3% | 235.2% |
| 2022 | $1.6B | $168M | $53M | $457M | 2.5% | - | - |
| 2021 | - | - |
Income statement, balance sheet, and cash flow as reported
Consolidated Figures in USD Millions.
| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Total Revenue | - | 1,577.80 | 1,946.12 | 2,444.83 | 2,896.28 |
| Operating Revenue | - | 1,577.80 | 1,946.12 | 2,444.83 | 2,896.28 |
| Cost Of Revenue | - | 281.12 | 365.60 | 472.01 | 619.07 |
| Gross Profit | - | 1,296.67 | 1,580.52 | 1,972.82 | 2,277.22 |
| Operating Expense | - | 1,183.02 | 1,380.04 | 1,545.65 | 1,687.90 |
| Research And Development | - | 319.88 | 411.79 | 463.32 | 525.14 |
| Selling General And Administration | - | 863.14 | 968.25 | 1,082.33 | 1,162.76 |
| Total Expenses | - | 1,464.14 | 1,745.64 | 2,017.66 | 2,306.96 |
| Operating Income | - | 113.65 | 200.48 | 427.17 | 589.32 |
| Total Operating Income As Reported | - | 113.65 | 200.48 | 427.17 | 589.32 |
| EBITDA | - | 168.08 | 280.90 | 514.66 | 705.10 |
| Normalized EBITDA | - | 167.12 | 281.89 | 513.36 | 704.39 |
| EBIT | - | 113.65 | 200.48 | 427.17 | 589.32 |
| Interest Income | - | 12.76 | 68.51 | 78.84 | 68.72 |
| Net Interest Income | - | 12.76 | 68.51 | 78.84 | 68.72 |
| Other Income Expense | - | 0.96 | -0.99 | 1.29 | 0.72 |
| Interest Income Non Operating | - | 12.76 | 68.51 | 78.84 | 68.72 |
| Net Non Operating Interest Income Expense | - | 12.76 | 68.51 | 78.84 | 68.72 |
| Pretax Income | - | 127.37 | 268 | 507.30 | 658.76 |
| Tax Provision | - | 73.98 | 89.06 | 114.23 | 215.45 |
| Tax Rate For Calcs | - | 0 | 0 | 0 | 0 |
| Tax Effect Of Unusual Items | - | 0.20 | -0.33 | 0.29 | 0.23 |
| Net Income Continuous Operations | - | 53.38 | 178.94 | 393.08 | 443.30 |
| Net Income From Continuing And Discontinued Operation | - | 53.38 | 178.94 | 393.08 | 443.30 |
| Net Income From Continuing Operation Net Minority Interest | - | 53.38 | 178.94 | 393.08 | 443.30 |
| Net Income | - | 53.38 | 178.94 | 393.08 | 443.30 |
| Net Income Common Stockholders | - | 53.38 | 178.94 | 393.08 | 443.30 |
| Net Income Including Noncontrolling Interests | - | 53.38 | 178.94 | 393.08 | 443.30 |
| Normalized Income | - | 52.63 | 179.60 | 392.07 | 442.82 |
| Diluted NI Availto Com Stockholders | - | 53.38 | 178.94 | 393.08 | 443.30 |
| Basic Average Shares | - | 486.94 | 489.26 | 490.88 | 488.28 |
| Diluted Average Shares | - | 499.92 | 500.18 | 501.92 | 493.55 |
| Reconciled Depreciation | - | 54.42 | 80.42 | 87.49 | 115.78 |
| Reconciled Cost Of Revenue | - | 281.12 | 365.60 | 472.01 | 619.07 |
| Total Unusual Items | - | 0.96 | -0.99 | 1.29 | 0.72 |
| Total Unusual Items Excluding Goodwill | - | 0.96 | -0.99 | 1.29 | 0.72 |
| Gain On Sale Of Security | - | 0.96 | -0.99 | 1.29 | 0.72 |
| General And Administrative Expense | - | 525.17 | 520.28 | 535.82 | 518.46 |
| Other Gand A | - | 525.17 | 520.28 | 535.82 | 518.46 |
| Total Other Finance Cost | 1.03 | -12.76 | -68.51 | - | - |
| Selling And Marketing Expense | - | 337.98 | 447.97 | 546.52 | 644.30 |
Communication Services sector peers, ranked by market cap
| Company | Ticker | Market Cap | P/E | P/B | ROE | EV/EBITDA |
|---|---|---|---|---|---|---|
| The Trade Desk, Inc.this co. | TTD | $9.9B | 22.30β premium | 3.98 | 17.8% | 13.71 |
| EchoStar Corporation | SATS | $36.1B | -2.49 | 6.26 | -251.4% | -4.08 |
| Fox Corporation | FOXA | $27.5B | 12.17 | 2.30 | 18.9% | 7.70 |
| Fox Corporation | FOX | $24.7B | 10.90 | 2.06 | 18.9% | 6.96 |
| Omnicom Group Inc. | OMC | $21.6B | - |
| - |
| - |
| - |
| - |
| - |
| 1.79 |
| -0.5% |
| 31.05 |
| Charter Communications, Inc. | CHTR | $20.2B | 4.05 | 1.26 | 31.1% | 5.51 |
| News Corporation | NWS | $16.8B | 14.22 | 1.91 | 13.4% | 12.24 |
| News Corporation | NWSA | $14.6B | 12.40 | 1.67 | 13.4% | 10.72 |
| Paramount Skydance Corporation | PSKY | $12.0B | - | 1.02 | -53.1% | - |
| Peer Median | - | 11.54 | 1.85 | 13.4% | 7.70 | |