eHealth, Inc. operates a health insurance marketplace that provides consumer engagement, education, and health insurance enrollment solutions in the United States. It operates in two segments, Medicare; and Employer and Individual. The Medicare segment offers sale of Medicare-related health insurance plans, such as Medicare advantage, Medicare Supplement, and Medicare Part D prescription drug plans to Medicare-eligible beneficiaries including but not limited to, dental and vision insurance, and hospital indemnity plans, as well as advertising program for marketing and other services. The Employer and Individual segment is involved in the sale of individual, family, and small business health insurance plans; and ancillary products to non-Medicare-eligible customers including but not limited to, dental, vision, and short-term insurance. It also provides ecommerce platforms and consumer engagement solutions comprising market leading information, decision support, and transactional services to group of health insurance consumers; and organize and present the health insurance information in objective format to individuals, families, and small businesses to research, analyze, compare, and purchase health insurance plans. In addition, the company's platform allows eHealth to provide omnichannel capabilities to consumers who can shop and enroll in health insurance through an online interface. Further, it provides online sponsorship and advertising, non-broker of record, technology licensing, captive arrangements, and other services. eHealth, Inc. was incorporated in 1997 and is headquartered in Indianapolis, Indiana.
5-year financial trends. Figures in USD millions.
Latest fiscal year: 2025
Year-by-year revenue, profitability, and cash flow (USD millions, last 10 years)
| Year | Revenue | EBITDA | Net Profit | FCF | ROE | Rev Growth 1Y | NP Growth 1Y |
|---|---|---|---|---|---|---|---|
| 2025 | $554M | $83M | $40M | $-41M | 6.8% | 4.1% | 298.2% |
| 2024 | $532M | $47M | $10M | $-31M | 1.7% | 17.6% | -135.6% |
| 2023 | $453M | $0M | $-28M | $-17M | -4.7% | 11.7% | -68.2% |
| 2022 | $405M | $-78M | $-89M | $-42M | -13.6% | - | - |
| 2021 | - | - | - |
Income statement, balance sheet, and cash flow as reported
Consolidated Figures in USD Millions.
| Metric | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Total Revenue | - | 405.36 | 452.87 | 532.41 | 554.01 |
| Operating Revenue | - | 361.25 | 403.92 | 461.65 | 497.96 |
| Cost Of Revenue | 1.99 | 1.65 | 1.77 | 1.79 | - |
| Gross Profit | 536.21 | 403.71 | 451.10 | 530.62 | - |
| Operating Expense | - | 486.81 | 480.17 | 499.36 | 485.51 |
| Research And Development | 83.80 | - | - | - | - |
| Selling General And Administration | - | 266.90 | 272 | 282.40 | 270.80 |
| Total Expenses | - | 488.45 | 481.94 | 499.36 | 485.51 |
| Operating Income | - | -83.10 | -29.07 | 33.05 | 68.50 |
| Total Operating Income As Reported | - | -102.71 | -29.07 | 23.57 | 66.49 |
| EBITDA | - | -77.65 | 0.30 | 46.81 | 83.24 |
| Normalized EBITDA | - | -58.04 | 0.30 | 56.28 | 85.26 |
| EBIT | - | -98.76 | -19.62 | 30.47 | 69.49 |
| Interest Expense | - | 7.63 | 10.97 | 11.16 | 10.76 |
| Net Interest Income | - | -7.63 | -10.97 | -11.16 | -10.76 |
| Other Non Operating Income Expenses | - | 3.95 | 9.45 | 6.90 | 3 |
| Other Income Expense | - | -15.66 | 9.45 | -2.58 | 0.99 |
| Interest Expense Non Operating | - | 7.63 | 10.97 | 11.16 | 10.76 |
| Net Non Operating Interest Income Expense | - | -7.63 | -10.97 | -11.16 | -10.76 |
| Pretax Income | - | -106.39 | -30.60 | 19.31 | 58.73 |
| Tax Provision | - | -17.67 | -2.38 | 9.26 | 18.68 |
| Tax Rate For Calcs | - | 0 | 0 | 0 | 0 |
| Tax Effect Of Unusual Items | - | -3.26 | 0 | -1.99 | -0.64 |
| Net Income Continuous Operations | - | -88.72 | -28.21 | 10.06 | 40.04 |
| Net Income From Continuing And Discontinued Operation | - | -88.72 | -28.21 | 10.06 | 40.04 |
| Net Income From Continuing Operation Net Minority Interest | - | -88.72 | -28.21 | 10.06 | 40.04 |
| Net Income | - | -88.72 | -28.21 | 10.06 | 40.04 |
| Net Income Common Stockholders | - | -119.41 | -66.52 | -34.96 | -10.40 |
| Net Income Including Noncontrolling Interests | - | -88.72 | -28.21 | 10.06 | 40.04 |
| Normalized Income | - | -72.36 | -28.21 | 17.54 | 41.41 |
| Diluted NI Availto Com Stockholders | - | -119.41 | -66.52 | -34.96 | -10.40 |
| Basic Average Shares | - | 27.36 | 28.02 | 29.34 | 30.48 |
| Diluted Average Shares | - | 27.36 | 28.02 | 29.34 | 30.48 |
| Reconciled Depreciation | - | 21.11 | 19.92 | 16.34 | 13.76 |
| Reconciled Cost Of Revenue | 1.99 | 1.65 | 1.77 | 1.79 | - |
| Total Unusual Items | - | -19.62 | 0 | -9.48 | -2.01 |
| Total Unusual Items Excluding Goodwill | - | -19.62 | 0 | -9.48 | -2.01 |
| Preferred Stock Dividends | - | 19.36 | 20.96 | 22.25 | 23.60 |
| Special Income Charges | - | -19.62 | 0 | -9.48 | -2.01 |
| Impairment Of Capital Assets | - | 12.10 | 0 | 7.48 | 0.87 |
| Restructuring And Mergern Acquisition | - | 7.51 | 0 | 2 | 1.14 |
| Depreciation Amortization Depletion Income Statement | 0.54 | 0 | 0 | - | - |
| Depreciation And Amortization In Income Statement | 0.54 | 0 | 0 | - | - |
| General And Administrative Expense | - | 71.81 | 99.36 | 89.76 | 89.56 |
| Other Gand A | - | 71.81 | 99.36 | 89.76 | 89.56 |
| Other Operating Expenses | - | 219.91 | 208.17 | 216.97 | 214.71 |
| Selling And Marketing Expense | - | 195.09 | 172.64 | 192.63 | 181.24 |
| Otherunder Preferred Stock Dividend | - | 11.34 | 17.34 | 22.77 | 26.84 |
| Amortization | 0.54 | 0 | 0 | - | - |
| Amortization Of Intangibles Income Statement | 0.54 | 0 | 0 | - | - |
Financial Services sector peers, ranked by market cap
| Company | Ticker | Market Cap | P/E | P/B | ROE | EV/EBITDA |
|---|---|---|---|---|---|---|
| eHealth, Inc.this co. | EHTH | $50M | 1.25β discount | 0.08 | 6.8% | 1.33 |
| Union Bankshares, Inc. | UNB | $106M | 9.60 | 1.32 | 13.7% | - |
| Sound Financial Bancorp, Inc. | SFBC | $100M | 13.92 | 0.91 | 6.5% | - |
| Kestrel Group Ltd | KG | $88M | 1.88 | 0.69 | 36.4% | 796.59 |
| Silvercrest Asset Management Group Inc. | SAMG | $86M |
| - |
| - |
| - |
| - |
| 17.60 |
| 1.71 |
| 9.7% |
| 4.83 |
| Siebert Financial Corp. | SIEB | $81M | 15.75 | 0.90 | 5.7% | 8.30 |
| Vroom, Inc. | VRM | $53M | -1.00 | 0.45 | -45.5% | 279.15 |
| MarketWise, Inc. | MKTW | $44M | 7.80 | -3.75 | -48.1% | -0.31 |
| GoHealth, Inc. | GOCO | $21M | -0.08 | 0.56 | -678.9% | -1.98 |
| Peer Median | - | 8.70 | 0.80 | 6.1% | 6.57 | |